Women in Gaming
ROLE SENIOR CREATIVE
AGENCY SKY CREATIVE
WORK ADVERTISING
3 in 4 Women Gamers experience abuse whilst playing. Sadly, this ugly reality is largely ignored. So Sky Broadband and Guild decided to put the shoe on the other foot, inviting men to the most realistic gaming simulator ever invented.
Creative Circle Awards - Gold Winner (Positive Change)
Campaign Big Awards - Nomination (Best Original Idea)
CASE STUDY FILM:
WARNING: This film contains language which could be triggering.